Our Blog

New year, new me – new consumer behavior. New year's resolutions emphasize health, fitness, hobbies, living better, and more. These have a huge impact on how people spend their money across various markets. Engage with these resolution-related trends and you can gain useful and lucrative insights into your target customers. 

Holiday online spending surges are real and incredibly lucrative – if you’re prepared. Merchants in the United Kingdom, the United States, and Canada usually get to rake in the most profit, since these three countries have the most year-end holiday spending spirit. 

Did you know that a huge 60% of trading is actually psychological, with the other 40% made up by Strategy and Money Management combined?  That’s why it’s crucial to understand the psychology behind your client’s trading journey and optimize your client’s lifecycle. 

In recent years, the rise of the online casino and independent online gambling games has been propelled to new (and sometimes positively unexpected) heights. Consistent research shows that 96% to 98% of gamblers fall into the recreational gambler or social gambler category—people who are considered healthy gamblers.

Let’s start from the top. What is the metaverse?  Simply put, the metaverse is an online 3D virtual realm where you can own land, buy art, play games, and attend digital conferences and concerts using augmented reality glasses.

If you’re already working with Praxis then you’ll be very familiar with our incredible Customer Success and Support team. For those of you who aren’t working with us yet, these are the people in direct contact with our merchants for whatever they need, whenever they need it!